Carlos criado perez biography sample

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    The smallest of the UK's Big Four supermarket chains, Safeway, has recruited a former executive of US retail giant Wal-Mart as chief operating officer.

    It said 47-year-old Carlos Criado-Perez will take charge of retail operations, marketing, trading and logistics when he joins the company next month.

    Carlos criado perez biography sample

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  • Safeway, along with rivals Tesco and Sainsbury, is getting itself prepared for Wal-Mart's imminent entry into the UK market.

    The US retailer, famed for its giant stores and stack 'em high, sell 'em cheap policy, is in the process of acquiring the UK's third largest supermarket chain Asda.

    Mr Criado-Perez left Wal-Mart earlier this year, having served for almost a year as chief operating officer of its fast-growing international division.

    He will have the task now of reinvigorating a chain which like Sainsbury has lost its way of late, compared to Tesco and Asda.

    Director quits on news

    Sainsbury has taken a number of measures, including the roll-out of hundreds of city